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The Value of a Clean Restroom & Brand Perception

When people visit your facility for the first time you want to make the best possible first impression. If guests walk into a bathroom that they perceive to be unsanitary, negative consequences can happen. According to a study conducted by Opinion Research Corp, approximately 69 percent of test respondents would not patronize a restaurant with dirty restrooms. With competition rising across various industries, customers will patronize a competitor if they are unsatisfied with the conditions of your facility. Learn how a clean restroom can foster positive brand perception.

Dirty Restroom Perceptions

Dirty Restroom Perceptions

It is important to be aware of the factors or aspects of the restroom that can contribute to a negative customer perception. A study conducted by Cintas Corporation and Harris Interactive, investigated what factors contribute to a dirty restroom…

  • 93 percent said dirty floors
  • 90 percent said toilets that are not flushed
  • 89 percent reported bad odors
  • 88 percent reported overflowing trash receptacles
  • 67 percent believe missing toilet paper
  • 42 percent believe standing water around the sinks
  • 29 percent believe outdated dispensers

You can see from the results of the study that restroom hygiene is very important to consumers. Not only are the sanitary aspects of the restroom significant, but also the availability of bathroom products (i.e. toilet paper and paper towel).

How to Create a Cleaner Restroom

Choose The Right Restroom Products

Choose The Right Restroom Products

In order to deliver a clean restroom, a business owner must have the right bathroom products. Adding stainless steel tissue paper and paper towel dispensers can add a touch of style in the restroom area. We recommend also incorporating automatic dispensers and hand dryers to prevent the spread of germs and bacteria. Eco-friendly products, such as sustainable tissue paper, hand soaps, and more are preferable to reduce the carbon footprint of your facility operations.

The Importance of Facility Operations

The Importance of Facility Operations

Having your restroom monitored and cleaned throughout each day of operation is critical in delivery a clean bathroom. It is advisable to set up a facility maintenance schedule for each day to make sure messes are cleaned and inventory is replenished when necessary.

We can help you create a cleaner restroom with a wide variety of janitorial and breakroom supplies on hand. Contact us and we can get you on a delivery schedule, ensuring that the necessary restroom products are delivered right to your front door!

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